Four Twenty Five 

A stairway to culinary heaven. 

Helmed by Jean-Georges Vongerichten, Four Twenty Five anchors a soaring Park Avenue office tower designed by Lord Norman Foster. Height defines the experience of the luxe interior, with its double-story bar and dramatic staircase to a floating mezzanine. This interplay of grandeur and tranquility informed our concept for the branding. 

The logo pairs a clean, minimalist sans serif with an vertical ligature that doubles as a brand mark, and the menu design echoes the architectural angles of the typography. A subdued color palette adds to the sense of calm, and details like custom-stamped ice cubes elevate the already opulent atmosphere. Four Twenty Five offers an oasis of serenity—a precious commodity in Midtown’s buzzing center of commerce.