Wild Orchard
Tea, untamed.
Wild Orchard is the world’s first Regenerative Organic Certified tea brand, grown from seeds on Jeju Island, South Korea. The grove has evolved into a wild forest that fosters biodiversity, showcasing the brand’s commitment to soil health and fair practices.
To enhance its growth, Wild Orchard partnered with Mucca for strategy, identity, packaging, copy, and digital presence. We designed a circular mark inspired by the tea forest, along with minimalist packaging and a custom typeface that balances warmth and sophistication. This refined identity helped Wild Orchard expand from local farmers' markets to Whole Foods shelves.